2019 website construction general trend

2019-02-02

With the rise of the first treasure, many businesses joined the e -commerce industry, and even many of them gave up physical stores to the embrace of e -commerce. The Internet promotion has also undergone a lot of changes. From the original SEO and information release platform to WeChat, the public platform and small -range construction account for a large part. After some baptism of WeChat, it is now immersed in the media.

However, in a fierce competitive environment, some e -commerce companies have returned to the physical store again, and even Jingdong and Tmall have been cable. Is the website construction and SEO that has never been falling? Let me analyze a little bit below:

First, SEO has always been according to the habits of most people, encountering things that cannot be, or if you want to collect certain materials, all are the first step to open the search engine, search for related keywords, then high -quality content and content and content and content and content and content and content and content and content and content and content and content and content and content and content and content and content and content and content and content and content and content and content and content and content and content and content and content of high -quality content and content High -quality websites will be displayed according to relevant keywords. This is why the "content is king".

Second, the effect of improving the brand image and brand competitiveness company website is more similar to the company's own and brand advertisements made by the company's promotion on newspapers and television. The improvement of the competitive advantage as a company, if there is a company website, can be printed on the business card and handed it to the customer, so that the customer can directly browse the product introduction of the entire workshop, including product production process and company The overall introduction allows customers to have a higher degree of trust in enterprises. Customers can only trust enterprises in order to achieve further cooperation, increase website conversion rates, and sales surpass major competitors.

Third, more people will focus on the construction of the website since the media has been on the media. In order to promote a large amount of funds and online celebrities, many companies call a lot of funds to shoot high -quality videos to attract fans. The effect must be due to people. However, some people may make a lot of money, and some people's conversion rates are not ideal. Therefore, there will be many companies that transfer to the media to return to the arms of search engines.

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